Designed for facial care, skin management, weight management, and other beauty care chains, covering appointment scheduling, therapist scheduling, service-package redemption, CRM and loyalty, B2B ordering, and headquarters operational reporting to support consistent store service workflows and member operations.
Beauty care stores often sell skincare or treatment products while also providing facial care, body shaping, and other services. Generic retail POS systems usually do not cover appointment scheduling or service-package redemption, while traditional beauty-service systems may lack product inventory and e-commerce capabilities. Using multiple disconnected systems can fragment member, service, inventory, and financial data.
A common customer-acquisition path for beauty care chains in China starts with paid traffic from Douyin, Xiaohongshu, Meituan, or Dianping, followed by WeCom-based customer engagement and in-store conversion. When lead data, customer engagement, appointments, and POS transactions sit in separate systems, brands struggle to trace marketing investment to actual store conversion and subsequent member operations.
High therapist turnover can disrupt customer follow-up when member relationships and service records depend too heavily on individual staff. At the same time, franchise expansion makes service standards, service-package rules, permissions, and store execution harder to manage consistently. Headquarters also needs timely operational data across both direct-operated and franchise stores.
覆盖服务预约、卡项核销、加盟管控与营销闭环的完整零售能力
Customers can book services through digital member touchpoints, while stores manage appointment availability, therapist schedules, and service-package redemption within the agreed operating workflow. Session packages, treatment packages, stored-value arrangements, and other service entitlements can be managed according to configured business rules, helping stores reduce manual checks and scheduling conflicts.
Beauty care chains operate both service and product retail businesses. The system can distinguish service transactions from product sales and support separate operational reporting based on defined business rules. Stored-value balances, service-package usage, product transactions, and franchise-related settlement data can also be recorded within the agreed project scope for finance and operational analysis.
Leads from Douyin, Xiaohongshu, Meituan, Dianping, and other agreed channels can enter the brand's CRM and WeCom-based customer engagement workflow. Customer tagging, follow-up, store appointments, service redemption, and subsequent member operations can then be connected so the brand can evaluate conversion performance across the customer journey where platform and lead data are available.
PEKON can support integration with local-service platforms such as Douyin, Meituan, and Dianping according to available interfaces and project scope. Typical scenarios include order or appointment synchronization, group-buying voucher redemption, store execution, and operational data feedback for store-level analysis.
Customer relationships should remain with the brand rather than individual therapists. CRM and WeCom-based customer engagement can support member identification, customer tagging, service records, follow-up tasks, and customer reassignment according to brand permissions and management rules. When staff leave or change roles, authorized customer relationships and open service tasks can be transferred according to the agreed process.
Headquarters can manage products, pricing, service packages, member rules, permissions, and operating standards under a common governance framework while assigning appropriate configuration and access to different stores. Franchisees and distributors can place orders through the Pekon B2B Ordering Platform, with applicable pricing, commercial policies, approval workflows, and order status recorded in the system. Store operating data can also be consolidated for headquarters operational reporting.
Connect headquarters and distributors across direct-to-store supply, dropshipping, and franchise distribution models. Distributors can place orders through WeChat or a PC, while the system applies pricing, promotions, and rebates according to configured rules and connects order approval, stock allocation, account management, and reconciliation.
Learn morePEKON WeChat Mini-Program Suite brings together store commerce, member services, and a WeCom sales associate workspace to support online sales, loyalty engagement, and store associate operations within the WeChat ecosystem. Shared product, inventory, member, and order data connects customer service with day-to-day store operations.
Learn moreLearn more about Store Management System for Beauty Care Chain Brands
For brands that sell products and provide services at the same time, store management involves more than POS. It also includes appointment scheduling, therapist scheduling, service-package redemption, CRM and loyalty, franchise management, B2B ordering, and headquarters operational reporting. The key is whether the system can connect service workflows with retail workflows as the brand expands.
It is a retail and service management system designed for chain brands that combine product sales with treatment or care services. Typical scenarios include appointment scheduling, therapist scheduling, service-package redemption, CRM and loyalty, B2B ordering, franchise management, and headquarters operational reporting.
A generic POS mainly handles product checkout. Beauty care chains also need to manage appointments, therapist schedules, service-package redemption, member relationships, service records, franchise stores, and headquarters governance. A specialized system is better suited to the combined product-and-service operating model.
The system should balance headquarters governance with store-level flexibility. Headquarters needs common rules for products, pricing, service packages, member policies, permissions, and operating standards, while franchise stores receive authorized configuration based on regional and store requirements. Operational data should also be consolidated for headquarters reporting.
Brands need to connect lead acquisition, WeCom-based customer engagement, store appointments, service-package redemption, and subsequent member operations. Leads from platforms such as Douyin, Xiaohongshu, Meituan, and Dianping can enter the agreed CRM and WeCom workflow, while store transaction and redemption data can feed back into member operations. Where platform and lead IDs are available, conversion performance can be evaluated at store level.
Appointment availability should be connected with therapist schedules and relevant store resources. When online booking and store scheduling use the same availability logic, customers can see actual open time slots before confirming an appointment, reducing scheduling conflicts and improving store reception efficiency.
They can be managed within a unified entitlement and redemption framework where the applicable product version and configuration support the required rules. Different service packages may have different usage conditions, validity periods, payment rules, and promotion policies, so these requirements should be confirmed during project discovery and testing.
Customer relationships should belong to the brand rather than to an individual therapist. CRM and WeCom-based customer engagement can support customer reassignment according to brand rules when staff leave or change roles, while permitted service records, transaction history, and member information remain within the brand's authorized data scope.
PEKON can support integration with China local-service platforms such as Douyin, Meituan, and Dianping according to available interfaces and agreed project scope. Typical scenarios include appointment or order synchronization, group-buying voucher redemption, and store-level operational data feedback.
Headquarters can define common governance rules for products, pricing, service packages, member policies, and permissions while assigning different access and configuration scopes by region or store. Sales, appointments, members, therapist activities, and other operating data can then be consolidated into headquarters operational reporting to support store comparison and exception management.
Whether your brand is preparing to launch, expanding stores, or scaling to group operation, our consultants can provide demos and advice based on your stage.
